Following a decade of unparalleled success after Roman Abramovich’s arrival at Chelsea in 2003, the Blues can justifiably lay claim to being one of the biggest clubs in world football. A haul of 11 major pieces of silverware has led to a growing fanbase around the globe and the club’s off-field activities, both domestically and on an international scale, have increased accordingly. This website showcases these wide-ranging projects.
Chelsea’s Here to Play, Here to Stay philosophy was first used in conjunction with our pre-season tour of Asia in 2011 and has subsequently been attached to our trips to America in 2012 and 2013’s return to Asia.
Here to Play, Here to Stay is more than just a motto, it is about Chelsea Football Club leaving a lasting legacy wherever we travel, long after the first team have departed. Chelsea Foundation coaches and other staff members oversee a multitude of events, with projects also running throughout the year, to help improve football at a grassroots level, with our Blue Pitches, soccer schools and community programmes offering first-class facilities. Work is also carried out to promote health, fitness, diet, nutrition and education.
“We're seen as the community team thanks to our Here to Play, Here to Stay initiative,” said Chief Executive Ron Gourlay after the 2013 tour, which saw us visit Thailand, Malaysia and Indonesia. “We always carry out grassroots work and I think we engage with our fans very well.”
Wherever you may be
Chelsea conduct projects and interact with fans all over the world. Having run coaching courses for youngsters in London and the south-east of England since the early Nineties, as our popularity around the globe has increased, so too have our international projects. Soccer Schools and Blue Pitches are currently in operation throughout Asia, with the aim to have a presence in 15 different countries by 2016.
Many of the club’s activities take place in conjunction with our official partners, such as adidas, Samsung and Singha. The club also collaborates with our global charity partner Right To Play on numerous initiatives around the globe. On top of this are link-ups with other organisations, such as our ground-breaking scheme with FA Harlem in New York and the Super Clubs project operating in four American states.
As Chelsea’s support grows around the world, so do the number of ways in which fans can interact with the Blues. With over 200 official supporters’ clubs covering every continent and a bespoke international membership package, you can always stay connected with the club, wherever you may be.
Soon after becoming Chelsea’s owner, Mr Abramovich made it clear that he wanted the club to be a force for good away from the field of play, as well as a great football team, with an emphasis being placed on corporate social responsibility (CSR) initiatives. Our own charitable trust, the Chelsea Foundation, was established in 2010 to oversee all this work.
The Foundation’s international development department was created the following year, coinciding with our first Here to Play, Here to Stay tour of Asia, and has been aiding the Blues’ projects around the world ever since.
Football development programmes at our Soccer Schools and Blue Pitches form an important part of the Foundation’s work, with initiatives also focusing on employment, education, anti-discrimination, social inclusion, crime reduction and tackling youth offending.
For a full breakdown of the Chelsea Foundation’s work, click here.